Job Overview And Responsibility

ABOUT CODELIGHT Created by some of the brightest minds in Silicon Valley, Codelight is the embodiment of why blockchain will help our world change for the better. Join us and help launch what’s next! Get hands-on experience with the latest tech and work with those who care deeply about Web3 and all the associated industries growing from it, including crypto, blockchain, NFTs, and DeFi. https://codelight.co/ MAIN RESPONSIBILITIES ● Set marketing goals and objectives ● Determine KPIs for the team, track KPIs on a regular basis and present reports. ● Plan, direct and coordinate marketing budgets in accordance with organizational goals ● Oversee a company’s overall advertising and sales strategy ● Design, plan and execute effective marketing campaigns. ● Define value proposition for each product, including overall positioning, communication of core benefits and visual identity. ● Drive revenue by increasing sales through marketing activities. ● Stay up to date with the latest technology and the latest best practices. ● Attend marketing conferences and educational programs ● Monitor competitor actions and market beats, and communicate with internal departments to improve the project. ● Lead & manage marketing team and propose innovative ideas from marketing/our target user point of view. ● Building team: plan resources needed to achieve business objectives fast and drive recruitment efforts to build a wider marketing team and a network of high-quality agencies. ● Develop business relationships with industry channels and influencers in the blockchain industry. ● Reporting & analytics: build fact-base to monitor and report results of all activities