Digital Marketing Manager

Job Overview And Responsibility

The Digital Marketing Manager position is key to the success of our brand and marketing go-to-market strategy for the US market. You will be in charge of coordinating all the marketing activities with our cross-functional team, which includes copywriters, SEO specialists, brand designers, web developers with the objective to meet our Product and Growth marketing timeline and milestones. Your strong writing skill, project management skill, ability to mockup, plan, and execute ideas, and a deep understanding of the US/EU market will be your main tools to be successful in this position! Additionally, if you’re a person who is passionate about data, driven by results, and fueled by human connection, this role is perfect for you! We are also having a plan to test out a fitness concept for the Vietnam market - that you would be able to get involved - Manage Marketing editorial social media calendar to make sure posts are going out at the right time with the right visuals and copywriting on the right platforms. - Coordinate with our SEO specialist, designers, and content writers to publish and promote weekly content on Everfit Blog to increase readership and SEO. - Work with the SEO specialist to come up and execute strategies to increase Website ranking and SEO for certain keywords (backlinks, listings on software marketplaces, articles collaboration, Quora, video content creation…) - Prepare bi-monthly newsletters, blogs, and social posts for product updates, promotions, and viral campaigns - Support growth team with messaging for different personas and marketing programs, from reporting of our lead-to-cash efforts, working closely with sales enabling pipeline creation to help marketing campaigns go live. - Experiment, develop and scale new channels to drive acquisition - Work with Media to promote Everfit’s brand and Founders’ images in Vietnam - Help with recruiting talents and building the team. - Help founders build a marketing team in Saigon